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Compliance

LegitScript certification

Definition

A third-party certification that verifies a telehealth or pharmacy operation is legitimate, and which Google, Meta and TikTok all require before serving ads for prescription products.

LegitScript reviews corporate structure, provider licensure, pharmacy relationships, and clinical and privacy policies. Certification is issued to a specific legal entity and displayed as a seal.

Its commercial significance is simple: without it, the major ad platforms will not run your prescription advertising. For a direct-to-consumer telehealth brand that closes paid acquisition almost entirely.

Filed unaided the process commonly runs three to six months, mostly because LegitScript returns rebuttal requests and each unanswered round trip costs weeks. Managed properly it runs far shorter.

Why it matters

Standalone the fees are $975 for the application and $2,150 for certification, with a $2,500 expediting option, so $5,625 to expedite. Platforms commonly resell it at $2,450 to $3,000. PharmaBro includes it at $0 on every tier.

FAQ

LegitScript certification, in practice

7 to 14 days through PharmaBro, filed in parallel with your build so it does not gate launch. The standard path quotes 6 to 12 weeks, and operators filing unaided commonly report 3 to 6 months once rebuttal round trips are included.